FITUR, the global meeting point for tourism professionals, was held from 18 to 20 January at the IFEMA exhibition centre in Madrid. The event welcomed more than 222,000 participants and some 8,500 companies from 131 countries.
The 43rd edition of FITUR was special for Juniper Travel Technology as it celebrated its 20th anniversary in style. The Juniper Stand became a very popular place for companies from the travel industry. Many meetings were held where interested travel agents could learn about the potential of Juniper’s technology solutions. In the same way, the Clients Eurobeds, Ixpira, SeeUSA Tours, Stock Hotels, Itaparica and Booköpro, took advantage of the opportunity that Juniper gave to its Clients to participate in its Stand to carry out their own meetings there.
To end the first day in high style, Juniper’s Clients and Partners enjoyed an exclusive cocktail on the occasion of the company’s anniversary.
On the second day of the trade show, Juniper celebrated together with Hotelmize a Happy Hour, where Clients and Partners enjoyed a relaxed networking accompanied by live music and various cocktails.
It was the end of an edition that exceeded all expectations for Juniper regarding the future of the tourism sector.
Access the photo gallery of trade shows 2023 and the video we published on our social networks to find out what our participation in FITUR was like.